General Blog Category

Cooperatives and urban farms are typically smaller organizations with strong missions, limited resources, and a whole lot of heart. And whether they sell to distributors or consumers, they share a common, powerful goal of providing people with fresh, healthy, local products.

Maureen Ballatori, CEO + Founder of 29 Design Studio, has been awarded a Business Inspiration Award for Minority or Woman-Owned Business by the Canandaigua Chamber of Commerce. Maureen Ballatori just wanted to make a living based on her creativity. And playing small was never part of the plan. As Eleanor Roosevelt once said, “I am […]

Let’s talk about the latest industry that has gotten an overhaul: soil. Until recently, soil was called dirt. Dirt was everywhere, and it was annoying, unremarkable, and, well, dirty. Soil needed to shed its dirty reputation. While soil is respected as necessary to grow healthy and productive plants and trees, dirt is a nuisance.  With […]

Chances are high that your prospective customers are on Facebook. The wildly popular social media platform has more than 2.4 billion monthly active users. And that’s a pre-COVID stat. Imagine the growth on the platform now with people at home and online more than ever. So the question is… how do you hook your reader […]